Objective:
To position Crypto Week as the largest conference in Spain on the crypto ecosystem, based on 7 main themes: Blockchain, NFTs, Gaming and metaverse, Web3, entrepreneurship & startups and Crypto investing.
Actions:
Development of different initiatives: press call, save the date, press release highlighting the main messages around Crypto Week and interviews with industry influencers who participated in the event.
Results:
More than 60 impacts generated in sectorial and specialised media, news agencies and audiovisual media, highlighting the live broadcast of the programme. "Crypto Business BusinessTV. Some key figures from the eventThe Crypto Week Awards: +200 speakers, +200 partners, +200 candidates for the first edition of the Crypto Week Awards and a pitch elevator with 18 investors and 12 selected startups.